At Jumbo Creative Lab, we dived into the vibrant world of tacos with Tecatacos,
a project where we developed the branding and naming for a taquería that celebrates the authentic spirit of Monterrey, Nuevo Leon.
Strategy
Brand Strategy
Communication Strategy
Creativity
Creative Conceptualisation
Copywriting
Art Direction
Production
Audiovisual
Media
Paid Media Strategy
Media Activation
Data
Results Measurement
Strategy
Brand Strategy
Communication Strategy
Creativity
Creative Conceptualisation
Copywriting
Art Direction
Production
Audiovisual
Media
Paid Media Strategy
Media Activation
Data
Results Measurement
Tecatacos was born in the heart of Monterrey, combining a love for street food with the unique atmosphere of local taquerías. Our mission was to create a brand identity that reflected the essence of Monterrey in every bite.
From creating a catchy name to designing an impactful logo, every element of Tecatacos was carefully implemented to resonate with the target audience, incorporating vibrant colors and bold typography that evoke the energy and flavor of tacos.
Manuel Rodriguez creative director
Manuel Rodriguez creative director
Manuel Rodriguez creative director
Manuel Rodriguez creative director
Manuel Rodriguez creative director
Manuel Rodriguez creative director
